Cookie Policy
Learn how we use cookies and similar technologies to improve your browsing experience.
Last updated: August 15, 2025
Your Cookie Choices
We respect your privacy and give you control over your cookie preferences. You can manage your settings at any time using our cookie consent tool or through your browser settings.
1. What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners.
Cookies can be "session cookies" (which are deleted when you close your browser) or "persistent cookies" (which remain on your device for a set period or until you delete them).
Similar technologies include web beacons, pixels, and local storage, which serve similar purposes to cookies.
2. How We Use Cookies
Louis Fireison Law uses cookies to enhance your browsing experience, analyze website performance, and provide personalized content. We use both first-party cookies (set by our website) and third-party cookies (set by external services).
Essential Cookies
These cookies are necessary for the website to function properly and cannot be disabled.
Purpose: Required for basic website functionality
Retention: Session or up to 1 year
Examples:
- Session management and user authentication
- Shopping cart and form data retention
- Security and fraud prevention
- Load balancing and performance optimization
Analytics Cookies
These cookies collect information about how visitors use our website to help us improve it.
Purpose: Help us understand website usage and performance
Retention: Up to 2 years
Examples:
- Google Analytics for traffic analysis
- Page view and user behavior tracking
- Performance monitoring and error reporting
- A/B testing and optimization
Marketing Cookies
These cookies track your browsing habits to show you relevant advertisements.
Purpose: Used for advertising and remarketing
Retention: Up to 1 year
Examples:
- Google Ads and Facebook Pixel tracking
- Remarketing and retargeting campaigns
- Conversion tracking and attribution
- Social media integration and sharing
Preference Cookies
These cookies remember your choices to provide a personalized experience.
Purpose: Remember your settings and preferences
Retention: Up to 1 year
Examples:
- Language and region preferences
- Theme and display settings
- Cookie consent preferences
- Form auto-fill and saved information
3. Third-Party Services
We use various third-party services that may set their own cookies. These services help us analyze website performance, provide advertising, and improve user experience.
| Service | Purpose | Cookies | Privacy Policy | Opt-Out |
|---|---|---|---|---|
| Google Analytics | Website analytics and performance monitoring | _ga, _gid, _gat | View Policy | Opt Out |
| Google Ads | Advertising and conversion tracking | _gcl_au, _gcl_aw | View Policy | Opt Out |
| Facebook Pixel | Social media advertising and analytics | _fbp, _fbc | View Policy | Opt Out |
| LinkedIn Insight | Professional network advertising | li_sugr, lidc, bcookie | View Policy | Opt Out |
4. Managing Your Cookie Preferences
4.1 Cookie Consent Tool
When you first visit our website, you'll see a cookie consent banner that allows you to accept or decline different types of cookies. You can change your preferences at any time by clicking the "Cookie Settings" link in our website footer.
4.2 Browser Settings
You can also manage cookies through your browser settings. Most browsers allow you to:
- View and delete existing cookies
- Block cookies from specific websites
- Block third-party cookies
- Clear all cookies when you close the browser
- Set up notifications when cookies are being set
Browser-Specific Instructions:
Chrome:
Settings > Privacy and Security > Cookies and other site data
Firefox:
Options > Privacy & Security > Cookies and Site Data
Safari:
Preferences > Privacy > Manage Website Data
Edge:
Settings > Cookies and site permissions > Cookies and site data
4.3 Mobile Devices
On mobile devices, you can manage cookies through your browser app settings or device privacy settings. You can also control advertising tracking through your device's advertising preferences.
Note: Disabling certain cookies may affect website functionality and your user experience. Essential cookies cannot be disabled as they are necessary for the website to function properly.
5. Do Not Track Signals
Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want to be tracked. Currently, there is no industry standard for how websites should respond to DNT signals.
We honor DNT signals where technically feasible and will continue to monitor industry developments regarding DNT standards.
6. Cookie Security
We implement appropriate security measures to protect the information collected through cookies:
- Secure transmission using HTTPS encryption
- HttpOnly flags to prevent client-side script access
- Secure flags for cookies transmitted over secure connections
- SameSite attributes to prevent cross-site request forgery
- Regular security audits and updates
7. Legal Basis for Cookie Use
Our legal basis for using cookies depends on the type of cookie:
- Essential Cookies: Legitimate interest in providing website functionality
- Analytics Cookies: Legitimate interest in improving our services (with opt-out option)
- Marketing Cookies: Your explicit consent
- Preference Cookies: Your consent and legitimate interest in personalization
8. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of material changes by:
- Updating the "Last Updated" date at the top of this policy
- Displaying a notice on our website
- Sending email notifications to registered users (for significant changes)
9. Contact Us
If you have questions about our use of cookies or this Cookie Policy, please contact us:
Mailing Address
123 Legal Plaza, Suite 500
New York, NY 10001
United States
Take Control of Your Privacy
Manage your cookie preferences and privacy settings to customize your browsing experience.